Lidia Varesco Racoma's profile

Nonprofit Marketing Materials

Nonprofit Marketing Materials

Volunteers of America of Illinois (VOA of IL) had a problem: they were growing but their marketing materials weren’t keeping up.
I created a series of print pieces to bring consistency and unity to their marketing: a general brochure or “lookbook,” as well as audience-specific pieces tailored to each of their service areas.

We collaborated to develop a concept of “the building blocks of change” to better describe their organization and what they do.  
The result has been greater name recognition for VOA of IL in the community and an increase in interest in programs and funding.

Deliverables:
Marketing brochure/lookbook
Program brochures
Nonprofit Marketing Materials
Published:

Owner

Nonprofit Marketing Materials

Published: